Business plan for delivery of sushi and rolls. Business on sushi and rolls Business plan sushi rolls delivery

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So, you are thinking about how to open a sushi delivery business, the business plan presented below will help you figure out this difficult matter. First of all, you should study the needs of people. For example, nowadays Japanese cuisine - sushi and rolls - is becoming increasingly popular. A business delivering these products can generate good income. It is necessary to understand all the subtleties. Arranging the delivery of ready-made meals to your home or office does not require large expenses. In order for your enterprise to function and make a profit, before opening it, you need to draw up a competent business plan. Making and delivering Japanese cuisine is not as simple as it might seem at first glance.

A business project must reflect the following aspects: an assessment of the organization’s competitiveness, an action plan for its opening, options for providing services, and conducting an advertising campaign. Sushi delivery is a new trend in the catering industry. Therefore, when opening such an enterprise in your city, you should know how much the population needs such services. Modern people do not always have time to visit cafes and restaurants, but the desire to try original dishes of foreign cuisine is present. The ideal option in this case is the delivery of ready-made meals. Many cafes refuse to provide such a service due to the need to constantly pay for the courier and car maintenance. Since people do not always use this service, additional costs become impractical.

By organizing sushi delivery, you can either collaborate with a restaurant or prepare the dishes yourself. If you decide to start delivering sushi and rolls of your own production, you will require significant financial expenses. However, such an enterprise can guarantee you a stable income. Particular attention should be paid to the quality and freshness of the products from which the dishes will be prepared, as well as the speed of delivery. Over time, you will be able to reach a new level by opening a network of similar establishments within the region. Such an enterprise will naturally bring even greater profits.

Another option is to partner with a restaurant or sushi bar. This option is suitable for those who do not have a large amount of money. To start your own business, you need to sign an agreement with the restaurant, purchase a car and a portable refrigerator. This business can be a step towards opening your own sushi bar.

Where to start opening a business?

How to start a sushi delivery? The business plan must reflect ways to resolve all organizational issues. The best option is to register the organization as an individual entrepreneur. In addition, its opening must be coordinated with the fire inspectorate and sanitary and epidemiological station. You can entrust these moments to a special agency, whose employees will go through all these steps for a fee.

Now you can move on to renting the premises, this will require about 25 thousand rubles. Be sure to sign a long-term lease agreement. When choosing a room for the administrative department and kitchen, take care of a good location. Although customers won't be visiting your establishment, location plays an important role. The office should be located in a place from which you can quickly get to any point in the city. The best option would be to open an office near main roads and highways.

In order to purchase all the necessary equipment and make repairs to the premises that meet all SES standards, you will need at least 100 thousand rubles. In terms of equipment, you will definitely need a rice cooker, thermoses and a refrigerator. You should not save on purchasing these products; they must have a long service life. The cost of purchasing kitchen utensils and equipment should also be included in the business plan. The most important part of setting up a food delivery business is purchasing a car. It will be more profitable to hire a courier with a personal car.

A portable refrigerator will be required when delivering food over long distances, especially in the summer. Employees will be required: a cook, an administrator, and a driver. On average, opening such a business in a small locality will require about 200 thousand rubles.

How to ensure the normal functioning of the organization?

Sushi delivery is a popular service, but maintaining the functioning of the delivery service requires constant financial investments.

In particular, monthly payments to employees, purchase of fuel and lubricants and vehicle repairs are required. After a certain time, equipment may need to be replaced, since nothing can work forever. Products for preparing Japanese dishes are perishable, so you need to purchase them at least once every 2 days.

And finally, advertising costs. Not a single newly opened enterprise can do without it. It is important to present yourself correctly. An excellent option is to create your own website, as well as send advertising SMS messages. No less effective is placing colorful banners on city streets depicting mouth-watering Japanese cuisine. Information should be presented in a catchy and concise manner.

An important point is the speed of service provision. People don’t like to wait for a long time; if the courier arrives later than the stated time, it is unlikely that the person will use the services of your company again. The appearance of the staff is of great importance; the courier must look neat and be able to communicate friendly with customers.

You can also attract customers through various promotions. For example, give a gift for each order, provide free delivery when ordering products for a certain amount. If the delivery service is successfully developed, the costs will pay off in six months. Thus, the risks when opening such a business can be assessed as minimal.

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• Shop - shopping island
• Sushi shop
• Room selection
• Catering point at the food court
  • Recruitment
• Store of ready-made sushi and rolls
• Mobile sushi bar
• Sushi delivered to your home
  • Underwater rocks
• How much can you earn
• • • • Similar business ideas:

Business in the preparation and sale of Japanese cuisine is a fairly common phenomenon in the catering industry. In this case, sushi and rolls play a special role. These products have become so firmly established in the diet of some Russians that they are consumed at any time, anywhere. Sushi and rolls are eaten in cafes and restaurants, ordered home and to the office, and even consumed on the go. Despite serious competition, new players are still trying to build their successful business in this market. Of course, it won’t be as easy to “get started” as it was 7-10 years ago, but with proper organization, the sushi and roll business has the right to life. However, everything depends on the correctly chosen business concept and the organizational skills of the project initiator...

In this article we will not describe step-by-step instructions for starting a business. We only suggest considering the main options for starting a business selling Japanese cuisine.

As a rule, the format of a business largely depends on the size of the start-up capital, the location of the outlet (main street, residential area) and the locality in which the business is opened. Of the most common options, it is worth highlighting:

Shop - shopping island

Open on the first or second floor of a large shopping center. This format involves organizing a small catering outlet offering customers ready-made sushi, rolls and other oriental dishes. In this case, dishes can be prepared either at the point of sale or delivered from a separate kitchen.

A step-by-step plan for starting a business, like preparing and selling Japanese cuisine

To organize a business, you will need to purchase a trading module in the “island” format (from 250,000 rubles), refrigeration equipment and a microwave oven (from 80,000 rubles) and rent a retail space with an area of ​​6-8 m2 (from 20,000 rubles per month). Investments to start the project will amount to 350,000 rubles. From the working staff, the first things that will be needed are two cooks, a cashier and an administrator.

The advantage of this format: you are located in a place with high traffic and a wealthy clientele, which means you get good turnover. The downside is the high rental rates, the size of which depends on the appetite of the shopping center administration.

Sushi shop

This format involves opening a store selling goods necessary for making sushi and rolls at home. First of all, such stores sell rice, soy sauce, chopsticks, ready-made sushi sets, nori sushi, wasabi, nui and other ingredients for preparing a wide variety of Japanese dishes (mussels, shrimp, sea fish, etc.) Unlike In the first option, this format does not involve opening your own kitchen, that is, this is not a catering outlet, but an ordinary specialized grocery store.

Room selection

To organize a business, you will need to rent a room with an area of ​​10 m2. If the premises are larger than 25 m2, then you can open a store in a self-service format and offer visitors a wide range of products. The main costs of starting a business are associated with the purchase of commercial equipment, minor renovations of the premises and the purchase of a product range.

How much money do you need to invest to open a retail outlet for preparing and selling Japanese cuisine?

The total investment amount is at least 600 thousand rubles (depending on the area of ​​the premises). You can open such a store even in a residential area of ​​the city.

Catering point at the food court

On a site in a shopping and entertainment complex. This format involves opening a small cafe in popular food court areas in large shopping and entertainment centers. Such establishments are usually located on the 3rd and 4th floors in specially designated areas. There may be many other food outlets nearby: cafes, restaurants, pancake shops, pie shops and even other outlets selling Japanese cuisine. However, due to the large flow of visitors, all establishments benefit from such places.

How much money do you need to invest to open a business like a food court?

Investments to open such a business start from 700,000 rubles.

What equipment to choose for a retail outlet

The main costs are the purchase of kitchen equipment, display cases, establishment design and a deposit for renting the premises.

Recruitment

Among the personnel, the first things needed are good cooks, several cashiers and an administrator.

Store of ready-made sushi and rolls

This format is very similar to the second option for starting a business, described just above. The only clarification is that in addition to goods for preparing sushi and rolls, they also sell ready-made dishes. This establishment is designed not only for those who like to make their own rolls, but also for those who don’t have time to cook at home. Such a point can operate as a grocery department (ready-made meals are delivered to the point) or as a catering point, with its own kitchen. Read more about this format in our article: “ We are opening a store of ready-made sushi and rolls».

Mobile sushi bar

Another business format is opening a mobile cafe selling Japanese cuisine. To organize a business, you need to purchase a trade trailer (for example, from the Kupava company) or a mobile shop and convert it to prepare sushi and rolls.

What equipment to choose to open a mobile sushi bar

Basic equipment: rice cooker, sushi machine, roll cutting machine, sushi case, refrigerator. In general, companies selling mobile shops and commercial trailers, as a rule, already have ready-made solutions for this format.

How much money do you need to invest to open a mobile sushi bar?

The estimated cost of a fully equipped food truck for preparing sushi and rolls will be in the region of 700 - 900 thousand rubles.

The undoubted advantage of this option is the mobility of the outlet, that is, the ability to quickly change a less profitable location to a more profitable one. The downside is the relatively high costs of starting a business.

Sushi delivered to your home

This option involves opening a business with the expectation of delivering sushi and rolls according to the client’s order. In this case, the main point of sale may be located in a place that is not very popular (where the rent is obviously lower) and the main emphasis in the business is on expanded advertising (putting menus in mailboxes, online advertising...).

How much money do you need to invest to open a business like “Sushi with home delivery”

The main investments in the business: arrangement of a room for preparing sushi and rolls, creation of a website on the Internet and an extensive advertising campaign. And there is one caveat here - such a business can only develop successfully in cities with at least 100 thousand inhabitants. The main emphasis in this case is on promoting the site from which orders will come (creating a site will cost 50 - 80 thousand rubles). For example, according to Yandex Wordstat, the word “Sushi delivery” is searched for by about 11,000 people per month in St. Petersburg, about 6,000 people in Moscow, and 5,000 people per month in Novosibirsk.

Underwater rocks

These are all potential clients. However, there is a significant disadvantage here - high competition (however, where there is none now). The profitability of the business in this case will depend not so much on your service, but on how high your site is in the search results. In order for your website to bring customers, you need to promote it in search engines, as well as actively use contextual advertising (Yandex Direct).

Which tax system to choose

In all cases, to open a business, it is enough to register an individual business with the local Federal Tax Service. As a taxation system, the most suitable special regime for trading sushi and rolls is the simplified tax system, 6% of revenue or 15% of profit. That's probably all we wanted to tell you. We wish you successful startups!

How much can you earn

Earnings from sushi and rolls will depend not so much on the choice of business format, but on its promotion. If the establishment’s daily attendance is more than 50 people, and the average check is 300 rubles, then the income can be 450 thousand rubles, and the net profit from 70 thousand rubles. If you deliver sushi, you can earn more.

What documents are needed to open a sushi and roll business?

To register an individual entrepreneur, you need a certain package of documents: a passport and its photocopy, a document confirming payment of the state duty, an application for registration and transition to the simplified tax system.

Which OKVED code to indicate when registering a sushi and roll business

In 2017, OKVED codes were changed, and today they do not correspond to those that were in effect previously. Therefore, you need to be more careful when choosing a code. For business, OKVED code 55.52 is suitable - “Supply of public catering products.” It can be used when registering a business

What documents are needed to open a sushi and roll business?

First of all, documents are prepared for registration with the tax office. You will also need permits from the SES and Gospozhnadzor, an agreement for the removal of production waste, an agreement for the provision of utilities, and an agreement with suppliers. Cooks must have health certificates. This is a must.

Roll preparation technology: 5 secrets of Japanese cuisine

The rolls will be prepared by hired chefs, and you don’t have to delve into all the intricacies, but you need to know the basics anyway. 1.The presentable appearance and taste of a dish most often depends on the quality of the rice. Experts do not recommend purchasing Vietnamese rice. It is better to use varieties such as “Yoshi” or “Nishiki”.

1. It is recommended to buy grade A sheets of nori, as they are the densest with smooth edges.
2. It is better to cover the bamboo mat with cling film when making rolls.
3. Boiled rice should be placed in the microwave for 2-3 seconds. They should be warm, but not hot. This gives the rolls a special taste.
4. To make the edges even, the product must be pressed, holding it with a mat.

To open a profitable business, you need to find a good niche. Most of the truly profitable niches have been occupied for a long time and the competition in them is very high. But there are many free industries in which you do not have to fight for a place in the sun for the sake of a minimum income. One such niche is home delivery of sushi. And if in large cities this business is more or less established, then in medium and small cities it is completely absent, despite the presence of demand.

Why is it beneficial?

The popularity of oriental food in Russia is growing every day - sushi and rolls have almost become national dishes. They are ordered to the home for a romantic evening, to the office for a snack, to a large group for parties.

Sushi is a tasty and nutritious food that is popular

At the same time, people often don’t want to go to a sushi bar or don’t have the opportunity. They prefer to make a phone call or order delicious food online. But there are very few really good delivery services. That is, we have a sought-after service in the complete absence of competitors.

How to calculate profitability

In order to evaluate profitability, it is necessary to draw up business plan for sushi and roll delivery in your city. To do this, you need to study the market in your city and find out about the presence of competitors. If they exist, then evaluate the list of their services, the average cost of sushi, delivery time, working hours, etc. You need to find their mistakes and offer the best conditions for clients.

You will also need to think through and describe the following points:

1. Is there demand in your city?
2. What expenses are needed to start a business?
3. How clients find out about you.
4. How will delivery be organized?

Assessing demand

We already wrote above that sushi is a popular and sought-after food in Russia. Let’s add what is good about delivery and what advantage it gives over a restaurant.

The main advantage of food delivery is saving time. Not everyone has the opportunity to go to a restaurant at lunch or in the evening and spend a couple of hours there. By ordering delivery, the client saves time: he can have a normal snack during his lunch break or relax in the evening after work, rather than having to travel across the city to a catering establishment.

The second advantage is savings. Even with delivery to your address, sushi and rolls are often cheaper than in a restaurant due to its markups. Well, thirdly, it’s just convenient. Many people don't like going to sushi bars. They just want to sit at home, eat delicious food and watch an interesting movie. There are a lot of such people, and they will become the “backbone” of your business.

Sets are a good choice for large companies

How exactly to work

There are two options:

1. Delivery of homemade sushi.
2. Sushi delivery from operating restaurants and bars.

The second option is the most budget-friendly and simple, but brings minimal profit. It also has many risks since you cannot influence the quality of the final product. It is worth starting such a business only if you do not have start-up capital or for some reason you cannot open your own production.

The second option is more preferable. To do this, you will need to organize your kitchen, purchase food yourself and deliver your products to customers. In this case, expenses will be higher, but profits will also increase significantly. In addition, you will be able to control the entire process and develop, subsequently opening an entire chain in the region or a full-fledged restaurant.

Decor

Before opening sushi delivery , You should go to the tax office and register as an individual entrepreneur or LLC. With an individual entrepreneur there is less paperwork, but an LLC will allow you to enter into contracts for the regular supply of food to offices or even restaurants. If you open your own kitchen, then you will also need to select a room (even 20 m2 is enough) and apply for permits from the sanitary station and fire inspectorate.

What should you buy?

If you are going to deliver already prepared food, then you do not need to buy anything at all. In fact, you can even do without a car - hire yourself a driver and pay him a certain percentage of each order.

If you organize your own production, then you will need:

1. Rent a room (approximately 30 thousand per month).
2. Make repairs to it, install a hood and a fire alarm (approximately 20,000 rubles).
3. Buy a professional rice cooker, refrigerator, thermoses and kitchen utensils (about 60,000 rubles).
4. Buy a car (optional) - 250 thousand.
5. Install a refrigerator in the car (10,000 rubles).

Note:you don’t have to rent a room in the very center - it’s better to choose a place in a residential area near the highway so as not to stand idle in traffic jams.

Buying a car is also optional. It’s easier to find a good driver who will deliver orders around the city for 70-100 rubles.

The team will consist of 3 people:

1. An operator who will accept orders over the phone and via the Internet.
2. Cook.
3. Driver.

At first, you can play one of these roles - this will allow you to quickly recoup your investment.

In total, you will spend about 250 thousand rubles on opening (excluding the cost of the car).

Mandatory monthly expenses will be:

1. Salary for staff (45,000 rubles).
2. Rent and utilities (35,000 rubles).

You will also need to spend about 10 thousand on advertising.

Basic operating principles

Your business will be successful only in one case - if you comply with everything we list below.

1. Be sure to monitor the quality of the products. Everything should be fresh, tasty and appetizing.
2. Delivery should take minimal time. It is optimal to get people to call in advance and place an order for a specific time. You must be as punctual as possible.
3. High-quality advertising. You will need not only to distribute paper advertising, but also to create profile topics on city forums, on social networks, ideally create your own website with an order form and telephone numbers. You can decorate your car with advertising and order the placement of several billboards.
4. Conduct various promotions for clients. Create large sets for companies, introduce a discount system, make discounts.

Profitability

How profitable is it to open a delivery service? The cost of one unit of sushi is about 8 rubles, but it sells for 40-50. Usually one person orders 6-10 sushi. On average, such a business brings in 200,000 rubles per month, of which about 70-80 will be “clean”. Thus, all investments pay off in 4 months.

Profitability can be increased by expanding the range. Offer your customers juices and soda, add pizza to the menu - this will allow you to reach a larger audience and build the most effective business.

In contact with

Alexander Kaptsov

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According to experts, bars or shops offering sushi are the most profitable destination. They are distinguished by a wide range, main dishes are simple and quick to prepare, and no expensive equipment is required. All the nuances of opening a sushi store with home delivery, what documents are needed, where is the best place to open a sushi bar and what is needed for this. Help in drawing up a business plan and much more on the site

Opening a sushi bar: where to start?

Any business activity begins with a business plan, where each key point is described in detail and costs are calculated. It includes developing the concept of the establishment and analyzing the market for similar bars in the city. Followed by:

• Preparation of the necessary documentation for opening a point.
• Selection of staff and purchase of equipment.
• Preparing the selected premises and conducting an advertising campaign.

After the above activities, you can begin work.

Let us dwell in more detail on the legal side of the issue and the list of required documentation:

• You need to register with the tax authorities and obtain the status of a limited liability company (if it is intended to sell alcohol) or an individual entrepreneur, and choose a taxation option. This may be a form of single tax or a simplified system. A mixed form of taxation is chosen if it is assumed that there will be a hall and orders will be delivered to your home.
• The sale of alcoholic beverages and tobacco products will require special licenses.
• Rospotrebnadzor, the Sanitary and Epidemiological Service and the Fire Supervision Authority conduct an inspection in the selected premises for its compliance with all necessary standards. If everything is in order, the relevant documents are issued.
• One of the important conditions for opening a sushi bar is availability of health records from employees.
• You can’t do without a sanitary log either. . It will note all the activities carried out in the premises - inspections, disinfection, and so on.
• It is necessary to conclude a number of agreements with organizations that will take over the functions for the removal of garbage, organic waste, will deal with the disposal of solid household waste and will provide utility services.
• Agreements concluded with suppliers refer to a separate item.
• Rental agreement also included in the package of documents.

Legal subtleties seem to many to be the most difficult. This is where an experienced lawyer can help. The service is of course paid, but the result is error-free and fast. There is a greater chance that the opening will take place on the exact date planned.

What do you need to open a sushi store with delivery?

Although a sushi shop is a less expensive option to start with than a sushi bar, nevertheless, even this option requires a careful approach to all details. Let's look at each point in more detail:

Menu development

What are sushi and rolls? These are variations of rice, shrimp, any kind of fish and vegetables. For variety, you need appetizers, Japanese salads and other dishes from traditional oriental cuisine. When developing a menu, you need to focus on the target audience. Fans of Japanese cuisine can be divided into two categories:

1. The first category includes people who want to eat a satisfying and tasty meal, and most importantly, quickly. They have little interest in oriental identity and view sushi as fast food. Therefore, specially designed rolls like “Philadelphia” or “California” are suitable for them. This category of buyers includes managers, office and store workers, and taxi drivers. They place orders for delivery at lunchtime or come into the store themselves to buy food to take away. The menu must include “sets” - sets of sushi and rolls.
2. The second category can be called “Easterns”. They understand not only Japanese cuisine, but everything related to Japan. T Some will become regular customers only if the store inspires their trust. In addition to the variety of sushi names, the store’s assortment should include goods involved in the preparation of sushi and attributes for tasting it.

Staff

The success of a sushi shop will largely depend on top-notch products and the skill of the chef. It is he who plays an important role in choosing products, preparing dishes and updating the menu. He must have at least one assistant - a sushi chef.

In addition, the store staff usually consists of the following employees:

• Administrator, which accepts orders for delivery and sells dishes in the store.
• Kitchen worker. He is responsible for auxiliary work in the kitchen.
• Waiter, if there are several tables in the room.
• Cleaners, accountant and courier carrying out delivery.

This is the minimum required at first. Of course, a lot depends on the number of clients.

Equipment

A sushi shop requires a special approach when choosing equipment. It is important to take into account the specifics of preparing dishes. The list of equipment consists of the following items:

• A rice cooker that allows you to cook authentic Japanese dishes.
• Plates if the menu includes soups and desserts.
• Refrigerator and freezer for ready meals and semi-finished products.
• Cutting boards (each type of fish needs a separate one).
• Professional knives.
• A machine that wraps rolls.
• Special thermoses. They are indispensable for deliveries.
• Dishwasher.
• Furniture for the trading floor.

There is nothing unusual on the list. Particularly expensive equipment can be rented.

Renting premises

Renting a room is the best solution. For a store selling sushi, a room with a small area is suitable - 40-60 square meters is enough to accommodate a kitchen, a sales area with several tables for those who want to taste dishes, and a utility room. It is necessary to choose a room located on the ground floor of the building and take into account compliance with certain conditions (ceiling height, ventilation, and so on). The place must be noticeable, because you can make a profit not only from delivery, but also from visitors. Therefore, a business part of the city or a residential area will be suitable (a market analysis will help you decide here), preferably away from similar points.

Advertising and Marketing

All entrepreneurs know what the profitability of an enterprise depends on - advertising and marketing. The more people know about the sushi shop, the more successful it will be. First, you need to develop your logo, acquire high-quality photos of dishes, make business cards, flyers, and so on. A bright, noticeable sign will also serve as advertising. Other advertising methods include:

• Handing out flyers on the street. They can be distributed among offices and residential areas.
• Creation of your website and its promotion.
• Advertising in print media.

Forming a client base is an important aspect. This will allow you to directly notify customers about the new menu, discounts and other innovations. We should not neglect the development of a system of discounts for regular customers. People like to save on any purchase.

Transport

The profit of the store directly depends on the quality delivery of sushi, focused more on the fact that the client orders food to his home or office. It is better to buy a car equipped with a refrigerator or take care of a mobile refrigerator. For hot dishes you will need a thermos. At first, it is not profitable to purchase a car - the costs at the start will be too high. Experts recommend hiring a courier with a personal car. By the way, transport, properly decorated, can be an excellent mobile advertisement.

Purchase of disposable tableware

Everything in sushi must be perfect - the ingredients, the preparation and the dishes in which the sushi is placed. That is why purchasing high-quality disposable tableware is not the last aspect in organizing the work of a point selling sushi with delivery. It is important to pay attention to the fact that the plastic is environmentally friendly, intended for cold and hot products. There are special containers for sale for sushi.. If the customer doesn’t like the dishes in some way, he simply won’t re-order.

We are drawing up a business plan for a sushi store with delivery - an approximate calculation of costs and payback periods

First you need to decide on the initial costs. They consist of such costs(assuming that alcohol and cigarettes will not be sold):

• Obtaining permits (registration) - 2,000 rubles.
• Purchasing a license for alcohol - 40,000 rubles.
• Payment for renting the premises is 30,000 rubles.
• Repair work and room design - 120,000 rubles.
• The cost of purchasing equipment is 100,000 rubles.
• Advertising events - 30,000 rubles.
• Purchase of products (initial batch) - 200,000 rubles.
• Unforeseen expenses - 8,000 rubles.

This means that to open it you will need about 530,000 rubles.

Monthly expenses will be:

• For rent and taxes - 31,000 rubles.
• For utilities - 7,000 rubles.
• The purchase of products will cost at least 100,000 rubles.
• For advertising up to 10,000 rubles.
• The total salary expense will be 95,400 rubles, of which: the salary of a chef - 35,000 rubles, a sushi chef - 15,000 rubles, a sales administrator - 15,000 rubles, a kitchen worker - 7,000 rubles, a waiter - 8,000 rubles, a cleaning lady - 7,000 rubles, accountant - 9,000 rubles, courier (plus gasoline costs) - 12,000 rubles.
• Current expenses - 10,000 rubles.

The final monthly cost is 253,400 rubles.

The planned daily revenue is 12,000 rubles, which means the estimated monthly income is 360,000 rubles. Minus monthly expenses, it will be 106,600 rubles. The owner's salary and loan payments (if a loan was taken out to open a store) should be taken away. There remains 55,200 rubles of net income. Dividing the initial expenses by the amount of net income, we get the term payback In this case it is equal to nine months. A fairly quick period to recoup a business from scratch.

• Description of products and services
• Production plan
• Recruitment
• Marketing plan
• Financial plan
• • • • Similar business ideas:

Business plan for opening an enterprise for the delivery of sushi and rolls in rented premises. The location of the business is a city with a population of over a million.

How much money do you need to open a sushi and roll delivery business?

According to our calculations, opening a sushi and roll delivery business will require about 595,000 rubles. The main costs will be associated with the purchase of equipment (production tables, refrigeration equipment, rice cookers, etc.) and promotion (advertising) of the service:

• Deposit for renting premises - 70,000 rubles.
• Equipment - 300,000 rub.
• Advertising, including website creation - 150,000 rubles.
• Business registration - 25,000 rubles.
• Purchase of raw materials and materials - 20,000 rubles.
• Other organizational expenses - 30,000 rubles.

Description of products and services

The main menu of our establishment will include:

• Spicy
• Creamy sushi
• Classic rolls
• Rolls
• Hot appetizers
• Rolls in dough
• Assorted (sushi, rolls)
• Salads
• Spices
• Kebabs
• Dessert
• Beverages

Free delivery will work from a minimum order amount of 500 rubles. The average order bill, according to preliminary estimates, will be 1000 rubles. The delivery service will operate from 10:00 to 23:00.

Production plan

A small room next to the private dining room, with a total area of ​​52 square meters, will be rented as a space for preparing Japanese cuisine and processing orders. m. The advantage of such cooperation is that all conditions for food production have already been created here and the premises meet all SES requirements. Therefore, the costs of organizing the production process will only be associated with the purchase of equipment and tools for the kitchen: tables, refrigeration equipment, electrical equipment (rice cookers, sushi cases, mistake boxes), dishes, uniforms, kitchen utensils. Estimated costs at this stage will be 300 thousand rubles. Rent will cost 35 thousand rubles per month. Ingredients and materials for the production of sushi and rolls will be purchased from local wholesale suppliers. First of all, these are: rice, seafood, seasonings, plants, sauces, pastas, cereals, cheese, canned food, mushrooms, dishes (including disposable ones), vegetables, oilseeds, cooking. Depending on the volume of orders, monthly costs for the purchase of raw materials will range from 100 to 150 thousand rubles.

Recruitment

The personnel will be: technologist, cooks (3 people), couriers with a personal car (3 people), operator and sales manager. Special requirements will be placed on the hired technologist and cooks. Experience, including working with Japanese cuisine, will be required. The monthly wage fund will be 150 thousand rubles.

Which taxation system to choose for an enterprise

Licensing and certification of this activity are not required, so all that is required from organizational documents is registration of the enterprise. The organizational and legal form of our organization will be a limited liability company consisting of one founder. The simplified tax system will be used as a taxation system, 15% of the organization’s profit.

Marketing plan

The main emphasis in the development of our delivery service will be on the Internet. It is not possible to develop such a business in a large city without internet promotion. As proof of this, statistics from Yandex search queries (using the example of the city of Ufa), according to which the query “sushi delivery Ufa” is searched about 5,300 times a month.

Therefore, every effort will be made to create the site and promote it. The approximate budget for online promotion will be 150 thousand rubles. This amount will include the creation of a website, its promotion in search engines, and the creation of a group on social media. networks and contextual advertising Yandex-Direct. In addition, it is planned to actively advertise in the media, distribute booklets to the mailboxes of apartment buildings (also an effective advertising channel) and work with office centers and large organizations in the city. In order to increase the volume of orders, it is planned to regularly hold promotions. For example, give a discount of 10 - 15% for order amounts over 3,000 rubles. There will also be a 15% discount for all birthday people.

Financial plan

Let's move on to calculating the main business performance indicators. Fixed monthly expenses

• Rent - 35,000 rub.
• Salary - 150,000 rubles.
• Advertising - 30,000 rub.
• Utility costs - 25,000 rubles.
• Total - 240,000 rubles.

Variable expenses

• Products and ingredients - 20% of the order amount
• Payment for couriers - 100 rubles/order

How much can you earn by delivering sushi and rolls?

• The average bill is 1000 rubles.
• The average number of orders per day is 15, per month - 450
• Revenue per month - 450,000 rubles.

Hence the profit: 450,000 (revenue) - 90,000 (products) - 45,000 (delivery) - 240,000 (fixed costs) = 75,000 rubles. Net profit, minus taxes (STS, 15% of profit) will be 63,750 rubles per month. Business profitability is 17%. With such calculations, investments in the business pay off in 10 - 15 months (taking into account the period for promoting the business).

This is a full-fledged, ready-made project that you will not find in the public domain. Contents of the business plan: 1. Confidentiality 2. Summary 3. Stages of project implementation 4. Characteristics of the object 5. Marketing plan 6. Technical and economic data of the equipment 7. Financial plan 8. Risk assessment 9. Financial and economic justification of investments 10. Conclusions